We believe in CRAFT + LOGIC. The idea is that you need sound reason, strategy, insight, and information to inform decisions. And that once you have that knowledge, you need to craft the hell out of it.
We have a primary focus and vested interest in helping future-forward clients on the cutting edge of technology and human advancement. These industries include aeronautics, space exploration, advanced technologies, sciences, environmental agencies, marine, navigational, engineering, human improvement, human resource analytics, human and civil rights improvement, start-ups, and exploration sectors. Miner Thought provides leadership and consulting to brand design, advertising, communications, interactive experiences (UX and CX), and complex system interface (UI) design.
MT is based in Kingsville, Ontario, Canada serving clients anywhere in the world. Miner Thought brings over a decade of creative industry experience in various verticals. From start-ups to globally established companies to help evolve the human race for good.
Services:
UX Planning & Research
- User Interviews & Testing
- Stakeholder Discovery Interviews
- User Persona Creation
- User Stories
Information Architecture (IA)
- Journey Maps
- Consumer CX Flows
- Data Flows
- Data Integration Mapping
- User Action Flows
- Information Hierarchies
- Real World System Mapping
- Real to Digital World System Mapping
UX Documentation
- Issue List Document (knows, discovered, and assumed/unvalidated)
- Business Requirements Documents (BRD)
- IA to Wireframe end-to-end guide
- Graphical User Interface Guide (GUI)
- Asset Creative Guidelines
UX Creation & Design
- Wire Framing (digital & pen/paper)
- Prototypes (linear click-throughs)
- User Interface (UI) Design (create or direct)
- Library Set & Asset Creation
Project Management
- Project Road Map Creation
- Project Management (We are familiar with Wrike, ClickUp, Jira, Asana)
- Lead & Book UX meetings (Virtual)
- Q & A With the Development Team
Past Vertical Experience
- Automotive
- AutoTech
- Arts & Culture
- Community
- DTC
- eComm
- Fashion & Clothing
- Food
- Government
- Human Resource
- Legal
- Marketing Tech
- Online
- Publishing
- Retail
- Technology
- Trade Services
- Not-for-profit
Agency-2-agency friendly services
Miner Thought regularly works with other creative agencies and startups to help with new business, new product concepts, initial funding prototypes, strategy, and creative pitches as a senior creative team partner.