Product, UX/UI & Software Design

Most products don't fail because of bad ideas — they fail because they're hard to use. For SaaS, app, and software teams, Miner Thought brings senior UX and product design leadership to turn complexity into clarity.

Featured Case Study

QQuote Booker

Seasonal Tire Booking Platform for Dealerships

From audit to prototype

UX and product audits identify friction, confusion, and missed opportunities, with a clear plan to fix them. From there: user flows, wireframes, information architecture, journey maps, and linear click-through prototypes — including AI-assisted coded prototypes — so stakeholders can see and test the real experience before development.

Design systems that scale

Design systems and scaling work creates structure and consistency so your product and team can grow efficiently — component libraries, UI pattern documentation, and design standards that hold up as new features and team members are added.

A specialty, not the only offer

This is one part of a broader creative practice — many regional clients need brand, advertising, or marketing strategy work rather than full software design engagements. For SaaS and technology teams — including in Detroit, Michigan, and Ohio, where the Canadian dollar stretches senior design talent further — this is where that dedicated product design experience lives, delivered remotely.

How We Use AI

Human First

The research, the judgment calls on what a user actually needs, the flows and structure behind a product — that thinking is still entirely ours. AI doesn't decide what the product should be.

AI-Enhanced

From there, AI speeds up how fast it gets built and proven — coded, clickable prototypes instead of static mockups, design systems documented and managed as they're built, and faster testing and iteration before anything reaches development. This site is a real example: a rebuild that would normally take months came together in weeks.

AI-Responsible

Every prototype, flow, and system gets reviewed against real user needs before it's called done — speed doesn't skip that step.

What this includes

Questions people ask

What does a UX audit include?

A review of how people actually move through your product: where they hesitate, get confused, or give up. You receive the friction points found and a clear, prioritized plan to fix them.

Do you work with software teams outside Ontario?

Yes. Product and UX work is delivered remotely for teams in Windsor, London, Detroit and Southeast Michigan, and Ohio, with the same senior involvement as an in-person partner.

Can you work alongside our developers and designers?

Yes. Design systems, component libraries, and prototypes are built to hand off cleanly to a development team, and to work alongside in-house designers rather than replace them.

Do you have experience with automotive software?

Yes. 20+ years includes automotive software at the dealer and regional dealer-group level, including running design for an automotive SaaS company.